HOW IT HELPS

Identify Core Values
Clarify Offerings
Map Services or Product Lines
Simplify Business Flow

Brand Mapping contextualizes core values, offerings, deliverable pathways, and shows how these intersect with the needs of your community of customers or potential customers. Brand Mapping is for anyone who is working toward simplifying messaging, refining goals, or clarifying the primary direction of a project or business. This deep, detail-oriented work requires ongoing communication with clients.

Mapping projects can also be applied to Website Planning initiatives to deliver a Site Architecture outline and Content Map of the current website and recommendations guided by best practices. These maps are refined to align with your unique intentions and clarify engagement based on goals.

WHo Is It for?

Existing Businesses
New Businesses

TIME COMMITMENT

Multi-series session
+ Map Organization