Discovering the Work

Strategic Planning for Creative Initiatives

Clarifying the scope and path of a project is not always immediately clear for emerging or growing brands. In this early decision-making process, we work together to discover your project and business intentions. Then we determine a path to brand and creative initiatives that best support your needs.

Project Planning sessions lay the groundwork for communication to online and real-world communities. This thoughtful approach helps us organize for flow and efficiency, uncovers cost-effective opportunities, and helps you make informed choices, from determining design and print expectations to choosing a website platform and determining functionality requirements.

Determining Budget and Schedule

Budget, scope, and timeline for any given project are collaborative. Once we determine how the project initiatives will unfold, we discuss your optimal budget and timeline. We make adjustments to the plan, with pricing that works for you, and a scope that is realistic. We determine this together, and this conversation is always in support of what feels best to you.

Free 30-minute call for new clients.

In most cases, project scope, schedule, and budget are accomplished in a single session for a single project. Additional or ongoing planning sessions are helpful for robust projects or brand stewardship and maintenance.

Scheduling Guide

Planning for Efficiency & Flow

It’s my priority to accommodate project needs within your optimal timeline whenever possible. While my schedule can sometimes accommodate a project on short notice, early communication and advance notice is always appreciated, particularly for time-sensitive projects.