Online Engagement & Storytelling
Websites & Online Experiences
Website Planning,
Design & Consulting
Brand Stewardship & Design Thinking
Design Thinking focuses human-centered needs with simplicity and innovation. Discovered through deep discussion and useful functionality, it balances the needs between design, innovation, and user experience standards. Contact Karen to start a conversation about your website or creating cohesion between print and online initiatives. Here are a few ways we can work together:
• Website Design
• Cohesion with Print Materials
• Planning & Site Architecture
• Storytelling Strategy
• Writing Refinement (for Web)
Collaborative Partnerships
• Programming
• UX and Digital Optimization
Select Client List
WordPress
Strategic Planning & Custom Design
ORIJIN STONE
Minnesota Education Equity Partnership
WordPress Offerings: Design for the Arts collaborates with select clients to design custom WordPress websites. Businesses, organizations, and creative teams can reach out to me for strategic planning, art direction, and design. I work with a small team of extraordinary leaders who provide programming and development, project management, digital marketing optimization, and technical maintenance.
Squarespace
Website Set Up & Styling, Planning, & Production
Nature & Environment
Adopt-a-Drain
Melinda Vaughn School Pollinator Fund
Systems Change & Social Impact
TableForte
Tangelo Tree Consulting
Good Work Group
Story Consulting & Journalism
Art & Design + Music
Jean Manrique
Thomas Oliphant
Symco Pottery Works
Marisa Martinez
Laura Andrews
Cinetula
David Singley
Brent Sigmeth
Authors & Writers
David Kopacz
Michael Fallon
Nourishing Goods & Foods
Feed Your Health (coming soon)
Transforming the Table
Farm to Fork
Eli’s Hot Rockin’ Cereal
Fern Lab
Wellness
The Coffee Shop Pharmacist
Meadowlark Psychology
Historical Remedies
Align Whole Person Healing
Lyme Green Healing
ORIJIN STONE
WordPress Feature
This beautiful, responsive WordPress website was restyled in 2022 to showcase ORIJIN STONE’s premiere natural stone products. Our work together has been expansive for over a decade, including: logo design, catalog design (a 90-page showpiece), fillable form PDFs for smooth communication with customers, and illustration for their stone patterns and custom details. Explore their incredible products and company in this clean and clickable website.
TableForte
Squarespace Feature
Betsy from TableForte wants to reimagine the world together with her clients. As consultant, she provides support to organizations that are at a breakthrough moment or experiencing rapid growth. In our brand development sessions, I supported Betsy as she fluently articulated her vision to integrate new offerings as a certified coach.
We clarified intentions and community, mapped services, refined messaging, and crafted website architecture to reflect her new business structure. The imaginative approach to the developing brand and its curated visuals bring a rich and playful visual identity to the website. It is a perfect fit to show off the brightly-colored logo, we designed to reignite the TableForte brand. All of these pieces working together resonate with Betsy’s creative and playful approach to cultivating joy in her work as she helps clients root into their purpose.
TableForte Journal
Adopt-a-Drain
A program of Hamline University & Center for Global Environmental Education.
Squarespace Feature
Adopt-a-Drain engages residents to adopt storm drains to keep neighborhoods clean and protect waterways. As this organization’s design and brand manager, I work closely with their team to design creative initiatives and monitoring messaging cohesion for nationally-distributed marketing materials that partners can use to promote the program in their state, region, or watershed district.
We also developed a marketing website that guides new and potential partners to program information and helps the Adopt-a-Drain team manage a growing set of complex systems. These include onboarding forms, a 40-page Marketing Guide, and hundreds of standard and customized marketing materials for a growing number of participating states and regions.
Efficient file management is key for this national program as it expands. To support this growth, I designed Adopt-a-Drain’s marketing materials file system for internal use and partner public access. I also designed a spec sheet system for each marketing project so that staff and design support can easily order reprints or communicate their needs with vendors.
Thomas Oliphant
Squarespace Feature
This Squarespace website is special. Furniture designer Thomas Oliphant's work is loved by architecture firms, highly featured in publications, and functionally installed at the Walker. This clean, high-design experience of his modern collections tells the story of his work with very few words, from tables and chairs to pegboards and bottle openers.
